Bread & Butter
trademark law firm for food & beverage brands
FEMALE FOUNDED
brand strategy
collaborator
Refined brand concept, brand story, brand differentiators, marketing strategy
Partnered with House of Wynn for visual branding
Frankly Good Coffee
beverage brand
FEMALE co-FOUNDED
‘NOW WE'VE GOT STRONG MESSAGING, ALONG WITH NEW PACKAGING, AND A NEW WEBSITE AND PODCAST ON THE WAY WHICH I KNOW OUR CURRENT AND FUTURE CUSTOMERS AND COFFEE CLUB MEMBERS ARE GOING TO LOVE!.’ Stefanie Frank, Co-founder & CEO
brand strategy
brand differentiators, target market, product curation, content & marketing strategy
visual branding & packaging: House of Wynn
photography: THE MEADOW STUDIOS
MASAH
wellness confectionary brand
FEMALE FOUNDED
“Being a founder in the CPG space is no easy feat, but working with Kelly was nothing short of a dream! Her enthusiasm, passion, and zest for helping others is not only obvious, but supported me and my team in getting clearer on positioning MASAH accordingly in our ideal market!”
brand strategy
focusing on scaling brand in speciality retail and product line
Meet the founder
Emily Pogany is the creator & founder of a spiritual confectionary company and wellness brand called MASAH, which promotes self-care, self-connection & mindfulness in a fun, delicious, and innovative way! Her debut product are her Chakra Caramels, a line of gluten-free & plant based caramels that are infused with essential oils and reiki charged. She is also a trauma-informed intuitive healer, psychic medium, spiritual teacher and wellness guide, specializing in a variety of holistic modalities. It's her passion and intention to normalize the conversations we have and the work we do around healing, personal + spiritual development + empowerment, and most importantly self-love. She combines her professional expertise of over 10 years with humor and personal experience to create community, relatability, and allow for a feeling of more approachability.
Vegenation
food brand
brand strategy
former partner of brand
created brand concept, brand differentiators, activations, partnerships, influencer relationships, content strategy, and marketing strategy, location expansion
bababoogs
Home & Lifestyle brand
Female & Filipino founded
Brand Strategy
Refined brand concept, brand story, founder story, target market, brand differentiators, content series, marketing strategy, founder story, and booked speaking engagement
LAUREN CLEMENTE FOUNDER & ARTIST
‘With Kelly's help, I've been able to map out a clear path forward and gain the confidence I need to pursue my business dreams.’