Bianca Kenworthy & Martina Kenworthy, co-founders La Rossi Pizza
What started as hosting pizza parties for friends, mother daughter team, Bianca Kenworthy & Martina Kenworthy, co-foundered La Rossi Pizza. We talk about the importance of local sourcing ingredients, product testing, social listening, and recipes rooted in heritage. With a background in hospitality pr and marketing, Bianca shares how they are differentiating themselves in the market, omnichannel marketing, and landing retail partnerships. Martina talks about her background of growing up in Italy, experience building food brands, and how she developed relationships with customers by hand delivering pizzas. Martina and Bianca bring us behind the brand and share lessons learned.
